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RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
Zyeinyelkhaan Khundyz
Am. J. Ind. Bus. Manag.
Vol.8 No.6, June 27, 2018
DOI:
10.4236/ajibm.2018.86108
(PDF 868K)
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How to Save Brand after Crises? A Literature Review on Brand Crisis Management
Ming Li,
Haiying Wei
Am. J. Ind. Bus. Manag.
Vol.6 No.2, February 18, 2016
DOI:
10.4236/ajibm.2016.62008
(PDF 234K)
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Brand Equity and Brand Loyalty in the Internet Banking Context: FIMIX-PLS Market Segmentation
Sandra Maria Correia Loureiro,
Francisco Javier Miranda
J. Serv. Sci. Manag.
Vol.4 No.4, December 07, 2011
DOI:
10.4236/jssm.2011.44054
(PDF 154K)
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Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
Lintong Jiao
Open. J. Soc. Sci.
Vol.6 No.12, December 17, 2018
DOI:
10.4236/jss.2018.612007
(PDF 259K)
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Trust Maintenance and Trust Repair
Liangtie Dai,
Yujie Wu
Psychology
Vol.6 No.6, May 18, 2015
DOI:
10.4236/psych.2015.66075
(PDF 355K)
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