JSSM  Vol.4 No.4 , December 2011
Study on Revenue Management Considering Strategic Customer Behavior
Author(s) Chuiri Zhou, Yu Wu
ABSTRACT
This article reviews the literatures of revenue management and introduces the status of traditional research about perishable products in this field. We analyse revenue management considering strategic customer behavior and the related researches about dynamic pricing, finally we discuss the existing problems and suggest several future research directions.

Cite this paper
nullC. Zhou and Y. Wu, "Study on Revenue Management Considering Strategic Customer Behavior," Journal of Service Science and Management, Vol. 4 No. 4, 2011, pp. 507-512. doi: 10.4236/jssm.2011.44058.
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