AJIBM  Vol.7 No.5 , May 2017
Review and Research on Non-Market Strategy of Enterprises Based on Chinese Transition Period
Abstract: With the bloom of the study of non-market strategy, the field is very complex; the theories are different from each other and there are great differences between Chinese and foreign enterprises. In view of these problems, we combed the relevant literature of non-market strategy of EBSCO and CNKI database from 2006 to 2016, and tried to find out the theoretical perspective of the existing non-market strategy research. Based on this research, we examine the applicability of European and American enterprises' practical experiences to Chinese enterprises and provide practical suggestions and guidance for non-market activities of Chinese enterprises during the specific period of Chinese transition.
Cite this paper: Liu, Y. (2017) Review and Research on Non-Market Strategy of Enterprises Based on Chinese Transition Period. American Journal of Industrial and Business Management, 7, 643-651. doi: 10.4236/ajibm.2017.75048.

[1]   Freeman, R.E. (1984) Strategic Management: A Stakeholder Approach. Pitman Publishing.

[2]   Freeman, R.E. (2004) The Stakeholder Approach Revisited. Zeitschrift für Wirtschafts-und Unternehmensethik, 5, 228-241.

[3]   Nafei, Y. (2003) A Symmetrical Inter-Organization Relationships Creation: Achieving Success by Leveraging Resource Dependence and Social Network. PhD Dissertation, Benedictine University, Lisle.

[4]   Bonardi, J.-P. (2004) Global and Political Strategies in Deregulated Industries: The Asymmetric Behaviors of Former Monopolies. Strategic Management Journal, 25, 101-120.

[5]   Bonardi, J.-P., Hillman, A.J. and Keim, G.D. (2005) The Attractiveness of Political Markets: Implications for Firm Strategy. Academy of Management Review, 30, 397-413.

[6]   Bonardi, J.-P., Holburn, G.L.F. and Vanden Bergh, R.G. (2006) Non-Market Strategy Performance: Evidence from U.S. Electric Utilities. Academy of Management Journal, 49, 1209-1228.

[7]   De Figueiredo, J.M. and Tiller, E.H. (2001) The Structure and Conduct of Corporate Lobbying: How Firms Lobby the Federal Communications Commission. Journal of Economics &Management Strategy, 10, 91-122.

[8]   Delios, A. and Henisz, W.J. (2000) Japanese Firms’ Investment Strategies in Emerging Economies. Academy of Management Journal, 43, 305-323.

[9]   Faccio, M., Masulis, R.W. and McConnell, J.J. (2006) Political Connections and Corporate Bailouts. Journal of Finance, 61, 2597-2635.

[10]   Fan, J.P.H., Wong, T.J. and Zhang, T. (2007) Politically Connected CEOs, Corporate Governance, and Post-IPO Performance of China’s Newly Partially Privatized Firms. Journal of Financial Economics, 84, 330-357.

[11]   Henisz, W.J. and Zelner, B.A. (2004) Explicating Political Hazards and Safeguards: A Transaction Cost Politics Approach. Industrial and Corporate Change, 13, 901-915.

[12]   Henisz, W.J. and Zelner, B.A. (2005) Legitimacy, Interest Group Pressures, and Change in Emergent Institutions: The Case of Foreign Investors and Host Country Governments. Academy of Management Review, 30, 361-382.

[13]   Servaes, H. and Tamayo, A. (2013) The Impact of Corporate Social Responsibility on Firm Value: The Role of Customer Awareness. Management Science, 59, 1045-1061.

[14]   Sharma, S. and Henriques, I. (2005) Stakeholder Influences on Sustainability Practices in the Canadian Forest Products Industry. Strategic Management Journal, 26, 159-180.

[15]   Turban, D.B. and Greening, D.W. (1997) Corporate Social Performance and Organizational Attractiveness to Prospective Employees. Academy of Management Journal, 40, 658-672.

[16]   Uhlenbruck, K. and Castro, J.O.D. (2000) Foreign Acquisitions in Central and Eastern Europe: Outcomes of Privatization in Transitional Economies. Academy of Management Journal, 43, 381-402.

[17]   Yue, L.Q., Luo, J. and Ingram, P. (2013) The Failure of Private Regulation Elite Control and Market Crises in the Manhattan Banking Industry. Administrative Science Quarterly, 58, 37-68.

[18]   Mackey, A., Mackey, T.B. and Barney, J.B. (2007) Corporate Social Responsibility and Firm Performance: Investor Preferences and Corporate Strategies. Academy of Management Review, 32, 817-835.

[19]   Zhao, M. (2006) Conducting R & D in Countries with Weak Intellectual Property Rights Protection. Management Science, 52, 1185-1199.