AJIBM  Vol.5 No.12 , December 2015
Searching for Active Learning Methods for New Product Development Purposes
ABSTRACT
Individual learning is the base of the company learning. And learning on product development contexts is related to product success [1] [2]. Improving effectiveness of individual learning in a new product development (NPD) context could bring results to the company. Active learning (AL) is largely studied in literature and shows promising results to improve learning. Its objective is to increase learner engagement [3], having its fundamentals based on cognitive aspects of humans, as attention [3]. But what are the existing approaches? Could they be used in NPD contexts to increase efficiency of learning? The objective of this article is to address the first question (i) identifying approaches considered AL from literature. This article presents the list of approaches found and its descriptions. This descriptions will be used for the next steps of this research to be presented in future articles (i) identifying AL approaches already used in industry and (ii) suggesting a method aiming to increase learning in NPD context.

Cite this paper
Dalmaz, A. , Possamai, O. and Armstrong, A. (2015) Searching for Active Learning Methods for New Product Development Purposes. American Journal of Industrial and Business Management, 5, 851-856. doi: 10.4236/ajibm.2015.512082.
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