ABSTRACT The article argues that the so-called life-coaches can be seen as
exponents of the ongoing institutionali- zation of the introverted criticism that
apparently leads to more self-criticism and to a feeling of failure rather than
to an actual extroverted criticism of the structural conditions of society.
Thus, the hypothesis is that the inner work with the resources of the self is
so exhausting that it leads to a mental breakdown. The self becomes so
exhausted that if it should make up its mind to criticize the structural
conditions of society; the critique will be dismantled beforehand. But what
then can be understood by the strong concept of “emancipation” today? In line
with Critical Theory’s model for emancipation, the article suggests that the
historical alternative for our time consists in the liberation of the
extroverted criticism. An actual and radical liberation of the possibilities
for practicing criticism—that is, a democratization
and establishment of a critical culture—is the moral potential for development, which must be promoted to pave
the way for any future emancipatory movements.
Cite this paper
Willig, R. (2014) Emancipation. From Introvert to Extrovert Critique. Advances in Applied Sociology, 4, 190-196. doi: 10.4236/aasoci.2014.47023.
 Honneth, A. B. (2005). Verdinglichung: Eine anerkennungstheoretische Studie. Frankfurt am Main: Suhrkamp verlag.
 Juutilainen, P. A. (1996). Herbert’s Hippopotamus: A Story about Revolution in Paradise. (Movie).
 Marcuse, H. (1968). One Dimensional Man: Studies in the Ideology of Advanced Industrial Societies. London: Routledge & Kegan Paul Ltd., x.
 Marcuse, Herbert (1974). Eros and Civilization: A Philosophical Inquiry into Freud. Boston, MA: Beacon Press.
 Maisel, E. (2006). Toxic Criticism. New York, NY: McGraw-Hill.
 Gallway, T. (1972). The Inner Game of Tennis: The Classic Guide to the Mental Side of Peak Performance. New York, NY: Random House Trade Paperbacks.
 Ross, A. (2009). Eliminating Self-Criticism. New York, NY: Allan Ross Publishers.
 Stone, S. (1993). Embracing Your Inner Critic: Turning Self-Criticism into a Creative Asset. New York, NY: Harper Collins Publishers