ME  Vol.3 No.1 , January 2012
The Economic Challenge and Opportunity of Sport Industry in Taiwan
Author(s) Huei-Fu Lu
Heavily influenced by the development of globalized sport, the sport industry in Taiwan faced a tremendous growth and challenge in recent years. The purpose of this article is to describe and analyze the current market environment and development trends in Taiwan, and the challenges and opportunities for future development are also introduced. The short communication is solely based on the official reports, industry experience and practical observation to explain the current performance of Taiwan’s sport industry.

Cite this paper
H. Lu, "The Economic Challenge and Opportunity of Sport Industry in Taiwan," Modern Economy, Vol. 3 No. 1, 2012, pp. 51-53. doi: 10.4236/me.2012.31007.
[1]   K.-T. Yeh, “The Development of Sport Management in Taiwan,” Asian Sport Management Review, Vol. 1, 2007, pp. 7-14.

[2]   TAITRA, “Sports & Leisure Industry in Taiwan,” 2007.

[3]   IDB, “The Influence of ECFA on Shoe-Making, Bags, and Sporting Goods Industries,” 2008.

[4]   TSMA, “Taiwan: A World Class Player! Taiwan Sporting Goods Industry Backgrounder,” 2002.